Blog

Why You Should Be Having More Fun at Work

Jul 27

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enj...

4 Products to Help Save the Rainforests

Jul 13

Did you know that a new animal species is discovered in the Amazon Rainforest every two days? From pink dolphins to black caimans to jaguars and tiny frogs, the rainforest is home to some of the world...

Using Customer Profiles to Find the Perfect Promo Products

Jun 29

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to bui...

Case Study: Health & Wellness Spas

Jun 15

Products Javalina Jewel® Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage f...

Case Study: Back in Business

May 31

A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients com...

Case Study: Financial Industry

May 17

Products Javalina® Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing t...

Branding 101: Let’s Talk Logos

May 02

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

6 Morning Routine Products That Will Wake Anyone Up

Apr 18

Everyone has their very own personalized morning routine. It doesn't matter if you wake up 3 hours before work or 20 minutes before you have to rush out the door, with Pop-Tart in hand, we all have ou...

Case Study: You Can Count on Us

Apr 04

The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavirus...

Case Study: Don't Run from this Promo!

Mar 21

Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly memberships. Th...

Graphic Design Terms Everyone Should Know

Mar 06

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can sav...

Farewell FRIENDS and FRASIER

Mar 01

As our competitors repetitively pitched the coffee cup idea for FRIENDS final year, Logo Woman found away to commemorate not only both shows' departure, but also the coffee house and living room...

A Taco Like No Other

Mar 01

Each detail should reflect your company, and there are many unique and memorable ways to do so. Puesto is an award-winning Mexican Artisan Kitchen & Bar, currently with 9 restaurants throughout Cali...

Case Study: Look, Ma, No Hands!

Feb 20

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...

Case Study: Let the Games Begin!

Feb 05

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...

Case Study: Brighten Their Day

Jan 21

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will bri...

16 Ways Color Affects Your Branding and Marketing

Jan 07

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...

Your Graphic & Web Design Cheat Sheet

Dec 24, 2021

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top graphic...

How Promo Products Can Make a Lasting Impression

Dec 10, 2021

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...

5 Invaluable Marketing Books to Help Grow Your Brand

Nov 25, 2021

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...

Advice for Getting the Most Out of a Business Trip

Nov 11, 2021

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...

6 Budget-Friendly Products to Drive High-End Sales

Oct 28, 2021

Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don’t have to break the bank to find promotional products that get the job done and leave...

Case Study: It's in the Bag

Oct 13, 2021

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...

Case Study: Charity Fundraiser

Sep 29, 2021

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...

Case Study: You've Got the Power

Sep 15, 2021

A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. Sin...

6 Paw-some Promos for Pets and Vets

Sep 01, 2021

For vets, groomers, doggie daycares, and more, pet care is more than a hobby – it’s a lifestyle. While puppies don’t have any purchasing power, promoting your pet-centric business...

6 Promotional Products for Music Lovers

Aug 17, 2021

These promotional products will be music to your ears! There are all kinds of music lovers out there, from fans of rock to jazz and everything in between, that would love to get any of these music-the...

Case Study: Keep it Sweet

Aug 03, 2021

Vertical Market: Hospitality Product Use: Employee Appreciation Promotion: A nationally known hotel chain gifted their staff the Everyday Sweet and Savory Gourmet Carry Caddy for Employee Appreciati...

Case Study: Too Hot to Jot

Jul 20, 2021

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consistent....

Case Study: Guess the Flavor Lip Balm

Jul 06, 2021

Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps De...

Leading the Workplace: How to Develop Your Leadership Skills

Jun 21, 2021

Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we’ve got good news for you. No matter what your current position is ...

5 Healthy Tips for Business Trips

Jun 07, 2021

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...

5 Office Toys That Will Bring Your Brand Joy

May 24, 2021

Look around your office and you will probably find that your coworkers’ desktops are riddled with a variety of knick-knacks, toys, puzzles, and stress balls. Office toys are a great way to st...

Case Study: Where Has Your Pen Been?

May 10, 2021

Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?” ...

Case Study: Thank You for Spooning

Apr 26, 2021

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. ...

Case Study: Bake in Business

Apr 11, 2021

Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come to t...

Case Study: Make a Spectacle

Mar 28, 2021

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given ou...

Generation Z vs. Millennials: What’s the Difference?

Mar 13, 2021

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...

Game On: 10 Promo Product Games We Love!

Feb 27, 2021

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss Ga...

Cheers! Let’s Sell More Beer!

Feb 13, 2021

Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales, ...

Case Study: Lunchtime Loot

Jan 30, 2021

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...

Case Study: Insuring Happy Employees

Jan 16, 2021

Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees end...

Case Study: These Calendars Aren't Week

Jan 01, 2021

Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank inc...

How Promo Products Can Tell Your Brand's Story

Dec 18, 2020

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

Case Study: "Single Use" Pens for COVID-19

Dec 03, 2020

In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spread ...

5 Promo Products That Are Bright, Light, and Ready to Excite

Nov 19, 2020

Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional products th...

Give Your School Clubs a Boost With These Promotional Products

Nov 05, 2020

School clubs are an essential part of student life, and we’ve got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to help ...

9 Promotional Products for Tech Wizards

Oct 22, 2020

Did you know that American consumers own, on average, at least three connected devices? Add your logo to these top tech accessories and your company will become a part of your customers’ daily l...

Case Study: It's Raining Cats and Dogs

Oct 07, 2020

Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide pet...

Case Study: Jamming Out

Sep 23, 2020

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...

How to Create Buzz Around a Launch With Promo Products

Sep 08, 2020

So, you’re launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this laun...

Case Study: Pull Up a Chair and Stay Awhile

Aug 25, 2020

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising dollars...

6 Products for the Aspiring Home Chef

Aug 11, 2020

Thanks to innovations like grocery delivery and ready-to-cook meal kits, people are cooking more at home. From the humble peanut butter and jelly sandwich to gourmet dishes and fancy cakes, it takes t...

Case Study: Plastics Make it Possible

Jul 28, 2020

Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...

Case Study: A Prom Ticket Keepsake

Jul 14, 2020

A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets Des...

Case Study: Attract New Customers

Jun 29, 2020

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...

Words Have Power: Why Copywriting Matters for Your Business?

Jun 15, 2020

When you hear the word “copywriting” what do you think of? For many, they think this term relates to legal jargon and intellectual property – that’s not the case at all. Copywr...

Your Guide to Promotional Shirts

Jun 01, 2020

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...

6 Products to Include in Every Holiday Gift Basket

May 18, 2020

It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thoug...

Your Guide to Promo Hats

May 04, 2020

A hat is a hat, right? With so many different styles available, it’s easy to get confused. With this quick guide to promotional headwear, you’ll learn the differences between the various s...

5 Fail-Proof Ideas for Your Business Instagram

Apr 19, 2020

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...

Top 10 Promotional Products for the Health and Wellness Industry

Apr 05, 2020

Now, more than ever before, people are focused on enriching their lives with healthy habits and wellbeing practices. In fact, the health & wellness industry has seen exponential growths over the past ...

Lead a Healthier Lifestyle With These 6 Promotional Products

Mar 22, 2020

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, the ...

Top 10 Promotional Product Ideas for the Construction Industry

Mar 08, 2020

Whether you’re working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional prod...

5 Unique Rainy-Day Promotional Products to Keep You Covered!

Feb 22, 2020

Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure to ...

The Best Promotional Products for Sports Fanatics

Feb 08, 2020

With football season right around the corner, people are gearing up to support their favorite teams. Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love wearing...

7 Promotional Products Perfect for Weddings

Jan 25, 2020

Adding names, monograms, or wedding dates to wedding favors is a great way to increase the wow-factor of any event. After everyone leaves the reception, these personalized gifts are there to help them...

These Are the Tech-Savvy Promotional Products You Are Looking For

Jan 11, 2020

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiquiri...

Lanyards: Everything You Need to Know

Dec 28, 2019

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different sty...

Case Study: Employee Appreciation Gift

Dec 13, 2019

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...

Case Study: A Flavorful Promotion

Nov 29, 2019

A Flavorful Promotion Boosts This Credit Union’s Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: Thi...

Global Ad Impressions Study

Nov 26, 2019

How One Hour Can Determine Your Success

Nov 15, 2019

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ave...

30 Quotes That Will Motivate You to Succeed

Oct 31, 2019

We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeeding....

6 Things You're Missing out on by Not Using Promotional Products

Oct 17, 2019

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...

Case Study: Resort Incentive Yields Oceans of Opportunity

Oct 03, 2019

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...

6 Retro Products That Are a Blast From the Past

Sep 19, 2019

No matter what decade you think of when you think of “retro products”, you can bet there’s a customizable product perfect for your next event. Using nostalgia to promote your busines...

7 Promotional Products For Those On the Go

Sep 04, 2019

According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo for...

8 Fall Promo Products

Aug 21, 2019

As the weather cools down, we’re having dreams of color changing leaves and all the fall themed events and promotions to come. From Halloween parties to homecoming football games, there are ple...

How to Work Smarter, Not Harder

Aug 07, 2019

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...

Case Study: Rock out on the Run

Jul 24, 2019

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use dur...

Top 8 Promotional Products for Real Estate Professionals

Jul 10, 2019

If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that yie...

7 Sources to Boost Your Creativity

May 28, 2019

Feeling stumped? Uninspired? Fresh out of ideas? Thanks to the wonderful gift that is the World Wide Web, creative inspiration is just a few clicks away. These are some of our favorite sources to get ...

Case Study: A "Bronze" Ticket to Free Tanning

May 14, 2019

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give out a...

6 Things You're Missing Out on by Not Using Promotional Products

Apr 30, 2019

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

10 Must-Have Tech Products and Accessories

Apr 16, 2019

If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wearab...

Why You Need Promotional Products

Apr 01, 2019

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...

Case Study: The Big Picture

Mar 18, 2019

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...

Branding 101: What Makes a Brand Powerful

Mar 04, 2019

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

7 Financial Products That Are a Great Investment

Jun 26, 2019

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These 7 products can be used as financial seminar gifts, banking giveaways,...

Case Study: Boosting Trade Show Booth Traffic

Jun 11, 2019

The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...